Greener pastures on the horizon: The Kendall College hospitality trend report

Kendall College As a team, we’ve enjoyed watching the travel and tourism industry progress over the last 10 months – being a part of one of the fastest-growing sectors in the world has been an exciting ride. So, as we prepare to leave 2013’s successes behind, the Kendall College’s School of Hospitality Management uses its first trends outlook to shine some light on what to look for in 2014.

Of the five top trends forecasted for the new year, sustainability was a main focus. In an industry that serves so many people, environmental impacts of the business can be quite detrimental. On the flip side, when a hotel, motel or resort makes a commitment to go green, the environmental impacts are seen immediately and guests tend to respond positively.

The idea that environmentally-friendly practices are now recognized as the norm only provides optimism for the field moving forward. Having worked with passionate hoteliers for more than 35 years, it comes as no surprise to The Refinishing Touch team that ethical, green practices will continue to be brought forward.

As revenues and bookings continue to rise for hoteliers, it’s imperative to remember that customers are key. TripAdvisor has truly transformed the ways in which travelers research, book and rate their stays. Without positive guest feedback in the public domain, your target audiences may set their sights on alternate destinations. With services such as eco-friendly furniture asset management, establishments can significantly boost their TripAdvisor green ratings, as well as customer reviews.

Would you like to learn more about how The Refinishing Touch can improve your green rating? Email us today at [email protected]  or check us out on Twitter: @RefinshTouch.

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